Tuesday, May 5, 2009

Chloe. Surf Brand

My brand is a Surf brand. it will mostly be aimed at Males between the age group of 13 and 25. it will be all year round but mainly summer. The personality of this brand is a bit humorous, it is influenced by the male ego that some surfers can produce, the kind of surfers that get the attitude and fearless personality. i find it quite amusing so i've decided to make my brand in a humorous approach. The range will be available in most surf shops and warehouses along the North Coast, also my brand will have its own retail stores and can also be available through their website.
10 Descriptive words: Water, Humor, Wave, Power, Freedom, Speed, Strength, Attitude, Fearless, Ego.
I went through a few possible names for my brand such as "Eskylid" "Esky" "Eskhe" "Hurdle" but i have settled on the name "SHARK BISCUIT"
Colours used will mostly be Black, Red, Blue, Grey.
Simple, Bold Type. Large, Capital letters to stand out.

1 comment:

  1. shark biscuit hhmmm nice one pretty true prac bait out there little nibble nibble nibble yumm goes the shark well sounds alrite would like to here of the other ideas for the name though... see u later

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